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E commerce Marketing

E-commerce marketing is the practice of guiding online shoppers to an e-commerce website and persuading them to buy the products or services online. A successful e-commerce marketing team needs to have expertise in search engine optimization, pay-per-click marketing, social media marketing, and display advertising to reach the top of search results.

In Online Businesses First Engaging in E-Commerce Advertising, the options may seem daunting. eCommerce advertising on the web implements a variety of marketing techniques including email campaigns, pay-per-click ads, affiliate programs, YouTube channels, and an established social presence. But in this space, things change constantly. So perhaps it’s time to examine the most popular eCommerce advertising approaches to determine the best fit to spawn traffic to your online shopping cart. Ad Cast is an example of an alternative PPC Display Network that creates a new ecommerce advertising experience. These ads are powerful, yet minimally intrusive and appear either in the body of the website or in a dedicated area around the margin to decrease “banner ad blindness” in which readers routinely ignore the advertisements.

 



Ecommerce Marketing Agency


Our Services


Search Engine Optimization

We can help supercharge your SEO initiatives and plan or execute ecommerce SEO campaigns that deliver high ROI.

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Pay Per Click Management

Bring qualified, targeted shoppers to your ecommerce store with a custom PPC strategy built specifically for your store.

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Social Media Optimization

Our social media optimization services include various large social media networks like Facebook, Twitter, LinkedIn, Google+ etc.

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Search engine optimization

Search engine optimization, better known as SEO, is one of the most critical parts of e-commerce marketing. It is based on special algorithms that analyze the instances of specific keywords on your website. Because users navigate the Internet through search engines like Google, these results play a large role in the success of your website. A good SEO campaign can position your e-commerce website to rise to the top of the Google rankings.

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SEO Services


PPC management services


Pay-per-click

Pay-per-click advertising operates similarly to SEO since it is based on keywords. However, whereas search engine optimization works organically (meaning that a marketing firm doesn’t have to pay for it), PPC results are the results that show up in yellow boxes on Google.

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Social media marketing

Social media marketing can be very important to e-commerce websites. By creating an effective Facebook business page and enticing potential customers to ‘like’ your page with exclusive offers and discounts, you will not only gain immeasurable word-of-mouth advertising through the network, but will establish yourself as a trustworthy, reputable Internet business.

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Social Media Marketing

Display Advertising



Display advertising

Display advertising can be intimidating to smaller Internet retailers, but it has been found to be very worthwhile. By buying small banner ads on related blogs, message boards and other websites, you can showcase your business in front of people who wouldn’t have found it otherwise.







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